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IT INFRASTRUCTURE
The advanced management system combines key processes of product category management and data to optimize the work of Alliance members.
The unique integration of modules minimizes manual errors, speeds up processes, increases forecast accuracy and helps Alliance partners promptly manage assortment and logistics, achieving high efficiency and competitiveness.
The unique integration of modules minimizes manual errors, speeds up processes, increases forecast accuracy and helps Alliance partners promptly manage assortment and logistics, achieving high efficiency and competitiveness.
MAIN MODULES OF THE IT SYSTEM
Centralized management of data on
products and partners. Ensures
relevance and synchronization between
all Alliance members
products and partners. Ensures
relevance and synchronization between
all Alliance members
Master Data Catalog
Database of commercial offers
and current conditions
and current conditions
Automatic comparison of supplier terms, analysis of logistics costs. Helps to choose the best commercial terms
Monitoring competitors' prices
Tracking and analyzing price changes
among competitors. Allows you to quickly
respond to market changes and
maintain competitive prices.
among competitors. Allows you to quickly
respond to market changes and
maintain competitive prices.
Analytics and reports
Analysis of sales data, margins, regional specifics and formats. This tool helps in strategic planning and assortment optimization
Formation of the product range structure
Determining the optimal assortment for different store formats, managing price segments and balancing the number of SKUs
Formatting of sales outlets
Assortment planning taking into account
store formats and customer
preferences, maintaining an up-to-date
assortment structure in different
regions
store formats and customer
preferences, maintaining an up-to-date
assortment structure in different
regions
Product Rating
Product evaluations by many criteria
(price, quality, popularity and profitability). Allows you to automatically determine
the most promising positions for increasing turnover and margins
(price, quality, popularity and profitability). Allows you to automatically determine
the most promising positions for increasing turnover and margins
Assortment Committee
Approval of the SKU matrix,
optimization of the assortment structure by formats and segments, cost reduction
and increased efficiency of inventory management
optimization of the assortment structure by formats and segments, cost reduction
and increased efficiency of inventory management
Management of trade and negotiation processes
Trade and Negotiation Process Management — a system for managing negotiations and approving terms with suppliers, allowing you to analyze the history of changes and improve your partner interaction strategy
CATEGORY MANAGEMENT
Effective category management is a key success factor for our partner networks.
PRODUCT CATEGORY MANAGEMENT
Analysis and Strategy
(1-3 years)
(1-3 years)
Study of consumer preferences,
category dynamics, competitors and
development of sales targets,
marginality and market share
category dynamics, competitors and
development of sales targets,
marginality and market share
Definition of
category and its role
category and its role
Establishing the boundaries of the category, the products included, and its importance to the business
Assortment and negotiations
Formation of the product range structure taking into account store formats, price segments and regional characteristics. Negotiations with manufacturers to optimize conditions, stocks and promotion
Filling the assortment with goods, implementing the plan, monitoring and adjustment
Matrix, implementation, control
PRIVATE LABEL PRODUCTION
ARR has created a platform for joint production of private labels, which allows our partners to offer customers unique high-quality products at an affordable price. Our production combines the capabilities of collective purchasing, quality control and logistics optimization, helping to strengthen the positions of regional networks in the market
Reducing costs for raw materials and packaging
Economies of scale
Developing unique recipes tailored to local preferences
Creation of recipes
Partnerships
with production
sites
with production
sites
Cooperation with proven production partners
for stable and high-quality
production
for stable and high-quality
production
Brand management
Trademarks in four segments follow a promotion strategy from regional advertising to trade marketing, increasing their recognition and building customer loyalty
СТМ
Logistics optimization
Large quantities of supplies from manufacturers and the absence of intermediaries reduce costs
Quality control
Full control at all stages of production and storage, ensuring high quality products
CONCEPT OF ALLIANCE PIVATE LABEL
LOGISTICS
A key element of successful ARR work. We provide partners with centralized support that allows optimizing the processes of delivery and storage of goods, reducing costs and ensuring uninterrupted replenishment of store shelves.
FUNCTIONS OF OUR LOGISTICS
Inventory management
Allows you to prevent product shortages and manage volumes based on seasonal demand
Centralized warehouses
Distribution centres in Moscow and Novosibirsk ensure prompt delivery of goods across the regions, minimising transport time and optimising costs
Direct relationships with producers
The unification of retail chains in the Alliance allows us to purchase goods directly from manufacturers, bypassing intermediaries and taking products in large quanta, this significantly optimizes the supply chain, reducing costs and speeding up delivery
Quality and deadline control
We monitor compliance with storage conditions and expiration dates at all stages of the logistics chain to ensure high quality products for customers.
EXCHANGE OF BEST PRACTICES
ARR creates an environment for joint learning and experience exchange, uniting the management of the Alliance and partner networks. We organize regular conferences, online and face-to-face committees on digital transformation, product categories, logistics and finance, where participants share best practices and analyze mistakes. This allows you to accumulate valuable knowledge and improve processes, increasing the professionalism and competitiveness of all participants.
